22 Brands That Are Donating Proceeds to LGBTQ Organizations Right Now

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Due to the coronavirus pandemic, most nationwide in-person events have been canceled, meaning your Pride month celebrations will look different this year. But that doesn't mean you can't still celebrate with the same spirit online or at home as you would IRL.

This year, you can celebrate pride through virtual gatherings, donating to LGBTQ+ organizations, purchasing from LGTBQ+-owned businesses, and buying products from brands that donate to organizations serving the LGBTQ+ community.

Check out these home and lifestyle brands giving back all Pride month long:

ASOS: The only thing that can make cozy loungewear better is cozy loungewear that benefits a great cause. ASOS teamed up with GLAAD on a Pride collection with 100% of net sales donated to the LGBTQ+ media organization.

Baked by Melissa: When you buy these bite-size, limited-edition Pride cupcakes, 10% of net proceeds from sales will be donated to The Center in New York City.

Barefoot Wine: Barefoot Wine and LGBTQ+ nonprofit Free Mom Hugs teamed up with a Pride collection including pins, tank tops, and more. A portion of proceeds from the collection will be donated to Free Mom Hugs to help support its COVID-19 relief efforts.

The Bouqs Co.: Throughout June, The Bouqs Co. is donating 20% of proceeds from Rainbow Bouqs to the Los Angeles LGBT Center.

Boy Smells: Boy Smells launched a limited-edition Pride collection including dreamy scented candles and even colorful pastel underwear like bralettes, briefs, and trunks. All purchases in the Pride collection will contribute to Boy Smells' $26,500 donation to The Trevor Project.

Dr. Brew Komucha: For the second year in a row, this kombucha brand working with The Trevor Project, reimagining the Love flavor, which has notes of jasmine green tea, rose, lavender, and chamomile, by adding a rainbow-striped label. While it's hard to find online, it's sold at most retailers and you can search by your location on the site.

H&M: For every $60 or more loyalty members spend through June 14, customers will have the opportunity to donate $10 to one or more organizations (including Zebra Coalition, Los Angeles LGBT Center, and more) through Givz.

Harry's: When you buy the Shave With Pride set, 100% of profits will be donated to The Trevor Project.

Kind Bar: The limited-edition bar has a fun rainbow wrapper and comes in the Dark Chocolate Nuts & Sea Salt flavor. Through the end of July, Kind is donating 100% of the proceeds to homeless LGBTQIA+ youth in collaboration with the Ali Forney Center.

Leland Francis: A portion of sales from the purchase of Tomboy and Bois of the Pride charity candles collection will be donated to New York City's Support the Ali Forney Center that supports LGBTQ+ homeless youth and the Los Angeles LGBT Center.

Lord Jones: The luxe CBD brand came out with limited-edition Pride gumdrops and will donate 50% of profits to West Hollywood's LA Pride to support PLATform, a policy, leadership, and advocacy training program to support transgender and nonbinary communities.

Mark & Graham: When you buy Mark & Graham's colorful catchall trays in partnership with The Trevor Project, 25% of the purchase price is donated to the organization.

The Phluid Project: When you shop The Phluid Project's Pride collection, 20% of sales will be donated to LGBTQ+ organizations.

PopSockets: Half of every sale from the Pride collection through June 30 will be donated to The Trevor Project.

Pottery Barn: Pottery Barn's Goods That Give Back initiative offers limited-edition products that give back to different nonprofit organizations. In collaboration with The Trevor Project, 25% of the purchase price of the Goods That Give Back Catchall Tray and Goods That Give Back Mug will benefit the nonprofit.

Rejuvenation: When you buy Rejuvenation's Leather & Canvas Tote Bag, 20% of the purchase price is donated to The Trevor Project.

Saucey: Throughout the month of June, proceeds from any purchases in the Pride section — which is filled with liquor, mixers, and cocktail sets — will be donated to GLAAD. Plus, as a special thank you, every customer that participates will receive a videogram from the trailblazing drag queen Tina Burner after purchase. Although Saucey is not available in every single city yet, if you are lucky enough to be in a delivery area, simply type in your address and select the "Proud & GLAAD" filter on the left-hand side of the screen.

Spiceology: The spice brand launched a special mini jar collection — which includes six delicious rubs such as Raspberry Chipotle Rub, Smoky Honey Habanero, and Maui Wowee Hawaiian Teriyaki Rubin — in collaboration with Pride month. 10% of the proceeds will be donated to the LA LGBT Center.

Sunday Scaries: Sunday Scaries will donate $1 from every purchase of its Unicorn Jerky CBD candy to The Trevor Project.

UrbanStems: UrbanStems is offering a limited-edition Pride bouquet, The Prism, throughout June. For every Prism bouquet purchased, UrbanStems will donate $5 to The Trevor Project.

West Elm: Through September 1, 50% of proceeds from the West Elm x The Trevor Project collection will go to The Trevor Project. You can find hand-painted doormats, a rainbow suncatcher, colorful vases, and more.

Williams Sonoma: Williams Sonoma has partnered with The Trevor Project on a collection of mugs, a candle, and spatula with 50% of the purchase price donated to the organization.


Pauline is a freelance lifestyle writer based in Providence, Rhode Island. When she's not writing, you can find her at her local yoga studio or scoping out hidden gems at flea markets and thrift stores.

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