If you're a fan of home and design, you probably feel pretty well-versed in major designers and can work your way around the internet to find a cute couch, no problem. But, that's people-sized stuff. When it comes to furnishing a nursery, it's a whole new ballgame. If you're expecting and have no clue where to find stylish cribs, changing tables, and baby gear, look no further. This list of designers and retailers is pretty exhaustive — from the majors to the indie makers you've yet to meet.
Maisonette is an online retailer known as one of the most trend-forward spots for baby and kid stuff. There you'll find nursery gear, toys, and clothes by all the cool, independent designers you'd expect to find in the homes of Brooklyn parents. The selection is smart — while offering high-end wares, there's usually a few more affordable options sprinkled in. (They have several cribs, for example, in the $200 to $300 range; then you have fancier options closer to $800 to $1,000.)
Crate and Barrel's line for kids offers a lot of options that will give your nursery that polished look you're after — with minimal effort. It's not the cheapest (a changing table can cost $700), but some of the items like side tables and dressers will probably stick around in your kid's room for a while, or they could easily be repurposed in guest rooms.
You can tell that Stokke, a Norwegian company, puts a lot of thought into its designs, so if you're looking for clever, Scandi-chic gear, this is where you can find cribs, high chairs, and playtime things that feel like IKEA, but way more elevated. One specialty item is the mini crib ($599), which creates a more cocoon-like atmosphere for your baby.
Target's Pillowfort line is generally more appropriate for toddlers, with lots of highly affordable options for playtime furniture. The collection has something for everyone — you'll find modern activity tables (like the one above, $80) that feel high-end, alongside more whimsical beanbag chairs and colorful accessories.
If you've just started researching nursery stuff, Babyletto is a name you'll soon see everywhere. It's popular with decor-forward parents for making cribs that are pretty cute but aren't, like, crazy expensive. There are options that suit a lot of decor styles — stuff that feels very modern/Scandi, more midcentury, or straight-up millennial (in a good way) with this rose gold crib ($599).
So, if money is no object, or, more realistically, you have some very generous parents or in-laws, RH Baby & Child is where you'll find extra-luxe nursery furnishings that achieve that country-chic/Hamptons/Martha Stewart-type look. Think: lots of linen, weathered woods, and a color palette of white, off-white, gray, and that's about it.
NYC-based Oeuf offers modern furniture for babies and kids that's not overly complicated. Its signature look combines birch with white paneling to create beds, dressers, and play tables that feel minimal and European. As an indie brand, though, it can be quite pricey, so expect to spend around $1,000 for a dresser or a minimum of $440 on a toddler bed.
If you're looking for a vast selection of high-end, international brands, try Smallable. The retailer has pages upon pages of furniture, accessories, and gear for the nursery — yet it all feels very curated. In the mix: linen crib sheet sets by Numero 74 ($88), cribs and transitional beds by French brand Laurette (starting at $270), changing tables by Spanish brand Nobodinoz ($174).
If you're all about that budget, IKEA is a no-brainer. You can easily get everything you need for a nursery — including a crib, storage, decor, and toys — at a completely affordable price. (In fact, you probably can't find a much cheaper crib than the Sniglar at $79.99.) If you have older kids, the Kura bed is a favorite because you can hack it in really fun and whimsical ways.
If you're feeling overwhelmed by too many options, try Pehr, which offers pretty much everything you need for your wee one's room — furniture, bedding, decor — but caps options after about a dozen products in any given category. Plus, the aesthetic is modern without being too loud or trendy, with lots of gender-neutral stuff, meaning you could make this a one-stop shop and end up with a really nice (but not overdone) nursery.
Pottery Barn's nursery collections might surprise you with how fresh they look. You'll probably gravitate toward the Modern Baby collection, which is largely made up of PB's collaboration with West Elm and where you'll find a lot of West Elm's midcentury-inspired aesthetic translated into cribs and changing stations.
While this might feel redundant, it's also just good to know if you're a frequent West Elm shopper: You can get all that Pottery Barn stuff at West Elm's site as well. Our pick? The Nash changing table ($1,099).
This one-stop baby mecca is the Bed Bath & Beyond of kid stuff. The selection is extensive, so you're sure to find something within your budget. While you might initially feel like the offerings are a bit basic in style, if you dig you'll find goods from Babyletto as well as surprisingly cute items like this Bertini convertible crib ($699.99).