If you ask us, Halloween has always been about the candy. But this year, that's more true than ever — with candy-coated hues and saccharine-sweet motifs dominating the spooky decor circuit, this creepy holiday is getting a decidedly cute makeover. Halloween trends are leaning away from the dark and deadly motifs of old. In fact, Pinterest confirms it: in 2020, pink and pastel decor searches were up 221% more than the year before. And, according to data from Etsy, in the last three months, the company has seen a 41% increase in searches for earth tone pastel items when compared to that time last year and a 123% increase in searches for pink Halloween items. The consensus? Pink hues and pastel shades are here to stay.
From party goods to home decorations, there's not a black-and-orange cliché in sight this season. While some purists may disagree with this shift toward softer hues, we're 100% here for it. Scroll down to check out our favorite Halloween picks in pastel pinks, purples, and blues to indulge your inner sweet tooth.
Throw this banner across your door to let trick-or-treaters know you're about the festivity, not the scares. The "Boo" says spooky, but the pretty hues and friendly ghosts say otherwise.
Finding a spider web in the corner of your house? Gross and panic-inducing. Intentionally decorating your home with a pink spider webs? Decidedly more fun.
Elevate the tables at your holiday party with this assortment of Halloween confetti. This brings together two trends, one we've seen and one that's emerging: our favorite Halloween-pink and new-comer Halloween-sparkles, which has increased in search by 54% on Etsy this year.
With a vintage-inspired look that reminds us of the Chilling Adventures of Sabrina opening titles, this spooky possessed children garland will take your pastel-goth Halloween party to the next level.
Candy-coated colors and sugary scents like cotton candy and pumpkin spice make for the sweetest take on skulls we've ever seen.
Opt for something unique this Halloween with these pink, flower-crown-wearing skull plates. And because they're not exclusively Halloween, i.e. jack-o-lanterns and ghouls, we could see ourselves using these post-holiday for a fun dinner touch.
There's pretty much no way to go wrong with these pastel-painted faux pumpkins. Pile them into a clear hurricane glass for your tablescape, scatter them on the front porch, tuck a few on the mantle . . . the options are endless.
Bring the cottagecore aesthetic that took 2021 by storm to your Halloween decor with this quaint and feminine crochet pumpkin. And topped with a cinnamon stick stem, it'll please noses as much as eyes.
If you're planning on entertaining a crowd this Halloween, do yourself a favor and opt for what might be the cutest, most on-trend paper tableware we've ever seen. (Besides, nothing's scarier than doing dishes for 50 after the party's over.)
Pumpkin pillow: it's just cute to say! This sweet and cozy item from Wayfair can turn any old couch into a holiday-inspired one, because your Halloween party guests deserve theme and comfort.
A pink color scheme doesn't have to mean anti-spooky. This tapestry is Tarot inspired, bringing a touch of mysticism to your party and decor.
No haunted house is complete without a creepy bust or two. (Is it just your imagination, or are those eyes following you?) For added Halloween-ready effect, burn down the head of this incredibly detailed candle a bit to "decapitate" it.