Air pollution is everywhere, and we don't just mean around the world — it can even be found inside your own home. That's why it's so important to have an air purifier on hand. But most air purifiers are a hefty expense (we're talking triple digits), which is a big deterrent for many folks.
Today, IKEA is launching the sleek Förnuftig air purifier in the United States, following a November release in China — and the device only costs $54.99.
"There is a general misconception that air pollution mainly happens outdoors, and that our home is a safe haven," Alexandra Audrey Galef, Sustainability Development Leader at IKEA of Sweden, said in a statement. "IKEA conducted a Clean Air Survey in 2018 and found that people around the world underestimate air pollution in their homes."
The home can be filled with all types of contaminants, from dust to mold to gaseous pollutants such as volatile organic compounds (VOCs) and formaldehyde. The most effective way to remove them from your home is to install an air purifier. The Förnuftig has several filters designed to remove different size particles, all the way down to gases invisible to the naked eye. The filters cost between $5.49 and $9.99, which is still pretty affordable.
One of the reasons IKEA was able to make the air purifier so affordable is that the size is scaled way down, meaning the Förnuftig is optimized for small spaces up to 108 square feet, or the size of a small room. As such, the device is ideal for apartment dwellers rather than those living in spacious houses.
But given the Förnuftig's petite profile, you could always bring it room to room with you, which is the versatility we like to see in a product.
Interested in buying your own? The air purifier is available in black or white here.
Stefanie is a New York–based writer and editor. She has served on the editorial staffs of Architectural Digest, ARTnews, and Oyster.com, a TripAdvisor company, before setting out on her own as a freelancer. Her beats include architecture, design, art, travel, science, and history, and her words have appeared in Architectural Digest, Condé Nast Traveler, Popular Science, Mental Floss, Galerie, Jetsetter, and History.com, among others. In another life, she'd be a real estate broker since she loves searching for apartments and homes.