Calling all design-driven data nerds — CB2 has just released its first-ever Next in Design Report, which not only predicts the biggest home trends in 2021 based on a survey of 900 interior designers, but also reviews what drove customers in 2020.
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One of the most interesting tidbits from the report is that mirrors were the most searched-for item that led customers to CB2.com. "With over 4 million searches, it reminded us that 2020 may not have been our year for travel, but was a big year of reflection for all of us, and a crowd-pleasing accessory for the home," CB2 said in a statement.
Similarly, leather was the most searched-for material that led people to the site "through a search engine" (1.8 million), and black and white were the most searched-for colors (2.2 million).
But enough with the old, and on to the new! CB2 determined four major trends that'll drive interior design in 2021:
- The Iconic Self: Of the designers polled, 64% plan to incorporate bold statements into their projects this year, allowing for what CB2 calls "unapologetic self-expression."
- Home 2.0: Many of the changes we made to our homes in 2020 were temporary, but as remote work continues into 2021 and beyond, home updates are going to become permanent (like a switch to not-so-open floor plans).
- Optimism Is In: Color affects mood, so 62% of designers surveyed predict we'll see a surge in"uplifting, mineral-inspired hues" — like ochre, clay, olivine, and mercury — appearing in the home, compared to last year's trend of calming neutrals.
- The Age of Aquarius: Saturn and Jupiter are in a new alignment in 2021, and that means we're all going to be more innovative than ever. Sustainability will be a key focus for consumers, meaning natural materials will be all the rage — 54% of designers predict stone will be the "it" material of the year.
Curious to know what else is in CB2's Next In Design report? Check it out here.
Stefanie is a New York–based writer and editor. She has served on the editorial staffs of Architectural Digest, ARTnews, and Oyster.com, a TripAdvisor company, before setting out on her own as a freelancer. Her beats include architecture, design, art, travel, science, and history, and her words have appeared in Architectural Digest, Condé Nast Traveler, Popular Science, Mental Floss, Galerie, Jetsetter, and History.com, among others. In another life, she'd be a real estate broker since she loves searching for apartments and homes.