Every year, Etsy releases its holiday trend guide, and 2020 is no different — despite how strange this year has been. Today, the online marketplace has published its guide and it is unsurprisingly filled with gift ideas to meet the needs of a remarkably different holiday season, from long-distance gifts to games and puzzles for those stuck inside. The guide also features ideas for first-time hosting essentials and greener gifting.
Here are a few noteworthy trends from the report that are going on our holiday wish lists:
With people having to stay in place and not travel this year, searches on Etsy for care packages were up by a whopping 235%. This package includes a coffee mug, chocolate chip cookies, a greeting card, and a tote bag.
If you hate wrapping paper waste, consider this Golden Retriever linen wrap which can be reused afterwards as a headscarf or handkerchief. This year, shoppers are looking to minimize waste — from the gift to the wrapping — while still giving beautiful and thoughtful presents to loved ones. Etsy reports seeing a 70% increase in searches for eco-friendly gift wrap.
With so many gatherings moved outdoors this year, shoppers are already looking for ways to transform their outdoor areas into inviting spaces for socially distanced groups. Searches have gone up 186% for outdoor blankets on Etsy. This large throw is made in the U.S. from organic flour sack cotton scraps in an effort to combat waste.
With shoppers stuck inside looking to upgrade their home decor game, searches for abstract, modern, and geometric candles jumped 86%. These candles made from concrete double as sculptural art, while the gold adds a shimmering touch of elegance.
Shoppers longing for a return to normalcy are looking to the past to create a more nostalgic holiday experience, with searches for crochet, knit, or embroidered ornaments up 16%. This Christmas tree skirt is made from 100% merino wool and will instantly make your holidays cozier and more luxurious.
In the past three months, Etsy has seen a 15% increase in "long-distance gifts." If you can't be there to hug your loved ones this season, then this massive throw can do it for you. Measuring 50-by-68 inches, the very big hug blanket makes a great going away gift as well.