But all the rules are out the window for one special date: March 13, aka World Sleep Day.
Plenty of shoppers already know the comfort of sleeping in-store. Take, for instance, shoppers in China who were mostly left to their peaceful slumber by IKEA employees. Despite some regulations, people still loved catching their Zs on IKEA furniture. Which is perhaps why the retailer is now opening its doors to an entire night of IKEA snoozing. You just need to be an IKEA Family member and enter the raffle.
If you don't live near either location, IKEA will host After Dark in-store activities on February 22 including workshops on how to find your perfect pillow and ideas for bedroom storage. There will also be yoga and meditation. IKEA Family members can get special offers like 20% off all mattresses over $150.